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Head of Digital for Burson-Marsteller (B-M) Australia, Dan Young, has launched Encoder Public Relations, a new standalone agency, owned by B-M, but for clients seeking marketing campaigns initiated online. Dan becomes GM of the new agency.
Encoder PR will work with Australian organisations and international brands operating in Australia to develop strategic and integrated PR programs. [...]
RSVP to: glenfrost@frocomm.com.au
Topic: The Immutable Laws of Communication
Flyer_12th August_Melbourne
John Blyth, Senior VP, Fleishman-Hillard USA (Confirmed)
Rob Hadler, GM, Corporate Affairs, Coles (Confirmed)
Dionne Lew, Director, Corporate Communications, VIC Roads (Confirmed)
Moderator: Glen Frost, Frocomm (Confirmed)
BHG (Bavarian Hospitality Group (BHG)) has appointed Zing as its retained PR agency.
Zing has been charged with handling the publicity across the BHG portfolio of beers, bars and pubs and restaurants that includes The Rocks venues, The Argyle and Löwenbräu Keller, along with the Bavarian Bier Café properties.
Zing’s extensive PR and events experience with alcohol [...]
MediaConnect Australia, a leading web portal connecting PR professionals and journalists, organises and hosts the annual IT Journalism Awards – known affectionately as The Lizzies – on behalf of the IT media community in Australia and New Zealand. In 2009, MediaConnect introduced a new award category the ‘Best PR Professional’ award (now known as the [...]
Engagement Marketing and Communications agency Maverick has won three new projects with world leader in global household, health and personal care products; Reckitt Benckiser. Reckitt Benckiser, owners of brands such as Dettol, Glen 20 and Finish, have recently reviewed their roster of Australian agencies and appointed full service agency Maverick in both below-the-line and PR [...]
Independent Digital Media (IDM) has announced the launch of Younger You magazine for September and The Knot magazine for October. The magazines are extensions of IDM’s popular wedding website TheKnot.com.au and anti-ageing website YoungerYou.com.au, and will be distributed nationally. The Knot magazine will have a print run of 60,000, and Younger You magazine will have [...]
Article by Elisenda Estanyol, Lecturer at the Open University of Catalonia (Barcelona-Spain): photo, right
Billed as the world’s biggest celebration of creativity in communications, The 57th Cannes Lions International Advertising Festival was held in France last month. Over 24.000 entries from all over the world were showcased and judged at the Festival.
Winning companies received the highly [...]
Roxy Jacenko (on left in photo), founder of fashion PR company, Sweaty Betty, is keeping tight-lipped about her upcoming TV show on the PR industry, saying only “It’s a fly on the wall documentary style look at the PR World.”
Jacenko recently scored a huge article in Sydney tabloid newspaper The Daily Telegraph for her purchase [...]
Sarah Findlay (pic, right) of Dawn ‘til Dusk Publicity will be the exclusive publicist for Paul O’Brien. Findlay launched her own agency last year with clients including Ricki-Lee Coulter, Tivoli Audio, Geneva, Liberté and Renato Jewellers. Prior to launching Dawn Til Dusk Publicity, Findlay has worked on a number of high profile campaigns including Under [...]
Access Public Relations has been appointed to handle the public relations for mcm entertainment group (ASX code: MEG) division mcm media.
Photo: on left: Andrea Kerekes, on right Rochelle Burbury; Co-Founders of Access PR.
The brief covers the full spectrum of public relations including consumer, trade and corporate activity.
mcm entertainment is one of Australia’s most progressive media [...]